Trulia
Trulia looks beyond listings to focus on what truly shapes life at home: the neighborhood. The updated visual system draws from map iconography and local geographies, translating place into a flexible, expressive language. A diverse icon set reflects the range of homes, environments, and amenities, shifting seamlessly between utility and personality—reinforcing Trulia’s belief that where you live matters as much as how you live.
Scope
Brand Identity
Studio
DesignStudio (now Further)
Role
Creative Director
Team
Andre Colho: Design Director
Lisa Lindh: Designer